Wisconsin Companies Achieve High Scores in Sustainability through Program that Helps Businesses Define, Measure and Improve
Lands’ End and Green Bay Packaging top the list of the Wisconsin Sustainable Business Council (WSBC) “Green Masters Program” participants as WSBC heads into its 17th annual conference on November 13, 2024 at the Harley-Davidson Garage & Museum in Milwaukee
Milwaukee – November 13, 2024 – Both Lands’ End and Green Bay Packaging are identified as Wisconsin businesses achieving high marks for their sustainability efforts during the run-up to the 17th annual conference of the Wisconsin Sustainable Business Council (WSBC) on November 13, 2024 at the Harley-Davidson Garage & Museum in Milwaukee. The conference serves as the premier forum for business leaders and sustainability experts to network, share knowledge, and celebrate the measurable improvements that result from the sustainability achievements of Wisconsin businesses.
A key focus of the upcoming conference will be the Green Masters Program®, WSBC's signature sustainability tool.
“Our Green Masters Program has grown by 30 percent when it comes to new business participation in the last two years,” said WSBC Managing Director Jessy Servi Ortiz. “This growth shows us that – from small businesses to large manufacturers – companies see the value in the program’s ability to align their sustainability priorities and drive measurable results.”
In its 15-year history, the program has helped more than 350 Wisconsin businesses, including Lands’ End, define, measure, and improve their sustainability programs.
"As a pioneer in the creation of beautiful clothing and footwear, Lands' End is committed to doing better for our environment, one step at a time," said Health, Safety, and Sustainability Manager Ann Miess-Winch. "The WSBC Green Masters Program has been a guiding light in assisting us with developing our sustainability programs and pushed us to pursue additional sustainability-related programs.”
New to the program, PACE Equity is the leader in C-PACE funding for development projects with a focus on energy efficiency and sustainability. “We participated for the first time this year and discovered that the process was straightforward and thought-provoking,” said Tricia Baker, SVP of Strategy and Impact at PACE Equity. “We have a clear set of goals for the future using the Green Masters Program guidance.”
Additionally, manufacturing and heavy industrial sectors have shown significant engagement, with 50 percent of Green Masters Program participants coming from these industries during the past two years.
A full list of participants follows below.
2024 Conference Highlights:
Keynote Speakers: Laura E. Kohler, Chief Sustainable Living Officer at Kohler Co., and Jennifer Anderson, EVO of Global Corporate Strategy & Development at Generac, among other sustainability leaders.
Green Masters Program Recognition: Celebrating businesses that have demonstrated exceptional commitment to sustainability.
Workshops and Roundtables: Focused on how to implement sustainability cutting-edge trends, supply chain innovation, and collaborative strategies for a resilient future.
Event Details:
Date: November 12-13, 2024
Location: Harley-Davidson Garage & Museum, Milwaukee, WI
Registration: https://www.wisconsinsustainability.com/2024conference
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Note to media: Press attendees can engage with experts, thought leaders, and companies driving sustainability innovation across the state. For media passes and interview requests, please contact Jessy Servi Ortiz at Jessy@wisconsinsustainability.com.
2024 WSBC Green Masters Program Participant List
4Imprint |
Anguil Environmental Systems |
Appvion |
ASQExcellence |
Associated Banc-Corp |
Badger Color USA |
Badger Mining Corporation |
Bankers' Bank - Madison Headquarters |
Butter Buds Inc. |
Cardinal IG Spring Green |
Cultivate Taste Tea Salon |
Empire Screen Printing, Inc. |
Evergreen Credit Union |
Evolution Marketing, LLC |
Foremost Farms USA |
Green Bay Packaging Inc. |
Greenlight E Recycling L.L.C. |
Gusmer Enterprises, Inc. |
Helwig Carbon Products |
Horizon Home Care and Hospice |
Inpro Corporation |
Kohl's |
Krueger International, Inc. (dba: KI) |
Lakefront Brewery, Inc. |
Lands' End |
Leonardo Academy Inc. |
Logistics Recycling Inc. |
Madison Gas and Electric (MGE) |
Masters Gallery Foods – Wisconsin Facilities |
Menasha Corporation |
Mercury Marine |
Michels Corporation |
Milwaukee Tool |
MSI General Corporation |
MyPath |
Nekoosa Coated Products |
New Leaf Paper, Inc. |
OEM Fabricators Inc. |
ORBIS Corporation |
Oshkosh Corporation |
Outpost Natural Foods Cooperative – Metro Milwaukee |
PACE Equity |
Procter & Gamble Paper Products Company – Green Bay Plant |
Promega Corporation |
Radius Packaging |
Reader Precision Solutions |
Resource Solutions Corporation |
Riverwater Partners |
Roastar |
Rockwell Automation Inc. |
Sadoff Iron & Metal Company |
SECURA Insurance |
Spectrum Industries |
Spectrum Plastics - Pleasant Prairie, WI |
Tattersall Distilling Company |
The Bear Factory |
TruStage |
UW Credit Union |
